Okay, I’ll lay it on the line:
copywriting is a team effort
So if you plan to give me the bare minimum then expect magic to happen – I’m afraid you’re going to be disappointed.
BUT, if you know what you want and you’re keen to share your ideas with me, crazy or not, then anything is possible.
Great copy doesn’t appear overnight.
It requires careful thought, in-depth research and excellent communication.
If this resonates with you, read on or contact me.
“If you talk to a person in a language they understand, that goes to their head.
If you talk to them in their language, that goes to their heart.”
I specialise in writing conversion copy for
The Step-by-Step Copywriting Process
1. Discovery call
Let’s get to know each other during a free 15-minute Discovery Call.
Hey, we’ll soon discover if we’ll work well together and whether my copywriting experience matches your expectations.
2. Online proposal
I’ll draft an online copywriting proposal incorporating the project scope, fee, detailed timeline as well as my terms and conditions.
Signing is easy peasy as I use online proposal software.
3. First invoice
You’ll receive the first invoice for 50% of the copywriting fee before the project kicks off.
It’s official now: we’ll be working together!
4. Online questionnaire
The online questionnaire is your opportunity to give me insight into your brand and business.
Most clients enjoy this part of the process.
5. Online consultation
You’ll do most of the talking because you’re the expert on your business and brand.
My job is to listen and learn.
6. First draft
This is an exciting moment: your first draft. I’ll record a video to explain what I’ve written and why.
You’re another step closer to on-brand copy.
7. Final invoice
The majority of my work has been done. I’ll issue the final invoice for the remaining 50% of the copywriting fee.
Payment terms are 7 days.
8. First edits
It’s your turn to go through the content to give me detailed feedback. Have I nailed your tone of voice?
This is an important step in the copywriting process.
9. Second draft
Your detailed feedback guides me as I write the second draft. Incorporating your suggestions, I’ll carefully craft the content.
I’ll record another video to take you through the copy.
10. Second edits
This is your final opportunity to suggest minor edits and changes. Let’s make sure we dot the Is and cross the Ts.
We’re nearly there.
11. Final draft
As a perfectionist copywriter, I polish the final copy. You’re about to receive the compelling content you’ve been waiting for.
Our teamwork has paid off.
We did it!
It’s been quite the journey for both of us. You now have copy to be proud of and I’ve learned lots about your brand.
This is why I love what I do.
Hi, I’m Claudia.
Wanna know my secret?
I’m no ordinary copywriter.
In fact, I’m a think-outside-the-box Aussie freelance copywriter who has an amazing way with words.
With 12+ years of copywriting experience, I craft compelling content for websites, sales pages, blogs and LinkedIn profiles to captivate your audience.
I work with large corporates, small businesses and not-for-profits across around Australia and across the globe to create sensational content.
Never settle for great content when sensational copy is just around the corner.
Why pick me as your Australian freelance copywriter?