Website Copywriter

& Brand Strategist


Get your brand noticed

 (by the right people)

tell me how

Does this sound like you?

Website copywriter small business client

Small Business Owner


I know my website is… umm… average.

I tried saving MONEY by writing my own copy and it shows.

Who can write killer copy?”

Website copywriter marketing manager

Corporate Marketing Manager

“I don’t have TIME.

Website, blogs, SEO… I have too many deadlines to meet.

I’m DROWNING in my Trello to-do list.

Who can hit the ground running?”



I’m an Aussie website copywriter and brand strategist

who helps develop your distinct brand personality

by crafting compelling web content that engages, compels and sells

(and wows Google)

website copywriter claudia bouma

Hi, I’m Claudia, an Australian web copywriter

I specialise in creating compelling SEO-friendly web copy that connects with your dream customer.

No jargon. Or double Dutch.

(Yep, I’m originally Dutch but I don’t wear wooden clogs) smile

I craft personality-packed content that goes straight to the heart (and the wallet). 

My secret weapon is my ability to:

  • understand your business inside out
  • create first-class website content
  • write copy Google loves
  • think outside the box

With a BA in Marketing and Counselling plus more than 12 years of copywriting experience, I’ve learned the tricks of the Google trade to get your brand noticed.

I specialise in writing website copy for






My website hit the top spot on Google after Claudia rewrote and optimised my website copy.

I’m booked out for months!

Dr Kerri Thomas

Clinical Psychologist

Claudia was the perfect choice for rewriting two web pages.

Within a week I was already ranking on page 1 for one of my keywords. 

Julie Thompson

Owner, Web Design by The Bay

Here’s how I can help

Website Copywriting

Winning Websites

Compelling SEO-friendly copy

Website Copywriting

Strategic SEO

Be found on Google

Website Copywriting

Terrific Tone of Voice

Develop your brand voice

Website Copywriting

Lucrative LinkedIns

Profiles that stand out

Website Copywriting

Brilliant Blogs

Engaging blogs to win clients

Website Copywriting

Fabulous Flyers

Copy to make your content fly

Website Copywriting

Eloquent Editing

Wordsmithing for excellence

Website Copywriting

Perfect Proofing

Proofreading for perfection

Ready to get your website done properly, without the stress?

I’ll work with you to

Craft engaging, SEO- friendly website content


Transform your website into a digital powerhouse that converts


Develop your brand to inspire and connect with customers


yep i'm ready

Website Gallery

Strawberry Seed Consulting SEO-friendly website
MacroFin SEO-friendly Website
Dr Kerri Thomas Clinical Psychologist SEO-friendly Website

What happy clients have to say

We were after something with a difference and we got it!

Claudia was exceptional in her delivery.

Claudia was open to feedback, kept in touch throughout the process and really listened to our needs from the beginning. Claudia certainly does have ‘a way with words’.”

Paul Skippen

Director, LRP

“I needed a large amount of copy for a new website and a more defined brand tone of voice for a new product with a very tight deadline.

Claudia quickly understood the essence of our high-tech business and developed our branding along with customer-focused, SEO-friendly copy.

Amanda Mariatti

Marketing Manager, idSafe

We were starting a brand new consultancy and Claudia helped write SEO-friendly content for our website, LinkedIn profiles, brochures and elevator pitches.

Claudia provided us with great advice and coaching  to develop our writing style to help us find that good balance between being both conversational & professional.

I recommend Claudia to those who need to cut through the corporate speak so that your message resonates with your customers.

Ross Latta

Founder and Director, MacroFin UK

“Claudia was recommended by someone I trust, and from our first discussion, I felt like Claudia understood me and what I was trying to achieve.

Her guidance and expertise were invaluable, helping me to shape and polish the message for my HR business. The process was effortless and I’m more than happy with the results.

I highly recommend Claudia to any business owner that is looking for a professional to translate their thoughts into words.” 

Carli Saw

Director, Strawberry Seed Consulting

Don’t just build a website.
Build a website that sells.

Great brands I’ve worked with

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Want to get your brand noticed?